Hamburg, Germany, 25 June 2013 - The Hamburg based costume jewellery company Bijou Brigitte has provided an initial assessment of the business situation in the first half of 2013 at its 26th Annual General Meeting. Five months into the year, a slight positive development in sales can already be seen. The company saw the most pronounced growth in Germany, which is also its largest market segment. Meanwhile, the sales trend in the Southern Europe segments remained negative as these countriesare still in the grip of the economic crisis.

Detailed business figures for the first six months of 2013 will
be published in the half - year financial report at the end of August.

Bijou Brigitte is focusing on several issues in the 2013 financial year, including expanding its presence in key markets and modernising its Europe-wide store network. “We will continue to roll out the new shopfitting concept this year. Another 85 stores were refitted using the new design in the first five months of the year alone,” said Roland Werner, Chairman of the Executive Board. At today’s Annual General Meeting, the Executive Board also provided the shareholders who attended with information about key performan ce indicators and events from the 2012 financial year.

The distribution of a EUR 5.50 dividend per common share was proposed and agreed for the past financial year. Bijou Brigitte will therefore  maintain its high dividend level. The Chairman of the Executive Board, Roland Werner, also presented Bijou Brigitte’s new company logo, which is gradually being introduced in the stores. The new lettering – subtle, elegant and clear – is complemented by a stylised trident crown, the universal symbol for jewellery. Roland Werner commented: “We have already initiated a number of effective marketing measures to position Bijou Brigitte as the market leader for costume jewellery. By redesigning our company logo, we also want to create a distinctive trademark which stands out and makes Bijou Brigitte a strong brand name.” At the end of the AGM, the Executive Board discussed how business might develop at Bijou Brigitte during the current financial year. Taking into consideration the course of business up to now and assu ming that the ongoing crisis in the eurozone does not escalate, the company expects to achieve sales on a par with the previous year and earnings before taxes of between EUR 42 million and EUR 54 million.

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